At the end of my last article Virtus in Numeris, I mused that the “literal meaning of the word ‘ENTREPRENEUR’ translates to “among/between takers.” I did this in order to highlight that the very word itself is imbued with collaboration.


I started to ask myself, what other traits make an Entrepreneur successful?

As I pursue my own venture, I think it necessitates closer examination. I am lucky; as Chief Talent Officer for a Forbes-ranked self-made billionaire, I got front-row seats to what clearly made him so successful and I was able to appropriate some of these “tricks of the trade” when building my own business.


The recipe is simple: Entrepreneurs must first and foremost have a natural-born innovational aptitude. This simply means that they have a chronic need to grow both personally and professionally, they are never satisfied with the status quo, they are builders and fixers, and possess the gift of knowing where their market is going and how to preempt accordingly.


Such good instincts and judgment are paramount, but the courage to actually listen and act upon your instincts is what sets these fascinating creatures apart. They have an intrinsic understanding of how to balance vision and execution as well as humility and ego. I have seen so many new businesses flounder because they have scaled too quickly, a symptom of leadership that mistakes hubris for vision.


Of course, strong leaders are endowed with strategic acumen and can see a clear path to success, but I would like to think that the entrepreneurs who enjoy longer-term success have some degree of ethicality. They operate at a higher vibration, and this integrity attracts consumers, clients, and believers. They exercise reciprocity,


giving back to society through philanthropic initiatives. Equally as important, successful entrepreneurs surround themselves with a strong support network—advisors and connectors that share similar values and that can expedite their success.

Entrepreneurs are not only business people, they are value creators, catalysts for innovation, and the best ones are aspirational, reminding us that the American Dream is still within our grasp.

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Matthew John Morris